Wednesday, January 11, 2012

Filling Bankruptcy

Like many Americans, Hostess, the Twinky makers, is trying to lose the fat. (But for them most of that fat is money they owe other people) Hostess Brands  is hoping to take a bite out of its high costs (ie worker pay, worker insurance, and worker retirement) as it heads back into bankruptcy. Hostess has enough cash to keep stores stocked with its Ding Dongs, Ho Hos and other snacks for now. But longer term, the 87-year-old company has a bigger problem: Americans are tired of eating Shit.  Analysts say the iconic brand has been hurt by Americans' changing eating habits (and it wants an apology). The company hasn't laid off any workers, but said they will do what is in the best interests of the company (which is to lay off workers). The CEO said that Hostess has the potential to do much more business if they can get rid of the barriers to success. (The aforementioned worker pay, worker insurance, and worker retirement). The new filling of the Twinky: Chapter 11.

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